When designing a website, it is important to think through every possible way that users will be interacting with the website. The way they interact with the website is highly dependent on the way it …Read More →
Why is Paid Advertising on Social Media Necessary?
If you’re a business owner or in the field of marketing or advertising, and you’re new to the world of social media paid advertising, this article is for …Read More →
If you work as a designer, musician, writer, photographer, or as any other artistic profession, you have probably been asked to “be creative.” But, what is meant by the word creative?
It means something …Read More →
Have you ever wondered how some brands succeed at creating content that builds a loyal following? Psychology can tell us a lot about why we do what we do. Take a look at these 5 …Read More →
User-Generated Content (UGC) is defined as any type of content that has been created and put out there by unpaid contributors or, using a better term, fans. It can refer to pictures, videos, testimonials, tweets, …Read More →
On average, we spend 8 hours a day at work. We show up at 9am, and leave by 5, that’s 480 minutes, or 28,800 seconds! Yet we complain that there is never enough time in …Read More →
We all know how it goes. You get busy and as your workload piles up, so do your client folders. You’d almost be forgiven for having a hard time locating a specific folder. Sometimes, however, …Read More →
Should you push it open or pull it open? I’m sure many of you have encountered this problem when you approach a door. Is that your fault though? No, those doors are just poorly …Read More →
A few weeks back, Connor, a Brand & Mortar colleague, introduced me to a book, Contagious: Why Things Catch On by Jonah Berger. Connor’s recommendations—whether they’re lunch options, video games, or craft beer—are usually pretty …Read More →
Digital marketing is marketing. No brand can succeed without a strong online presence. Are you looking to improve your business’s content marketing strategy? Social media platforms are great for promoting your brand and sharing information …Read More →